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@ Yahoo! Finance - by layer3.news
2025-05-25 01:35:50
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✍️ BMO Capital reported that Alphabet Inc.'s customers have seen an improvement in return on ad spend (ROAS) after attending an event hosted by the tech giant.
👉 Marketers generate $6 for every $1 invested in GOOG's search ads
👉 AI utilization improves ROAS for clients
👉 AI enables new types of searches and easier targeting
👉 AI improves YouTube's ROAS
#business
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