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@ Ben Justman🍷
2025-01-29 21:09:04
Wine is an old-world industry with old-world ideals, yet it’s stuck in the fiat hamster wheel. Producers want to make high-quality wine that improves with time, but increasingly, their customers can’t afford it.
The best wines often come from vineyards that have been passed down through generations. That’s something special – it speaks to the long-term vision needed to maintain a vineyard and produce year after year. But, this modern mismatch is striking: the wine people want to buy doesn’t align with what producers want to make. As wine becomes more disconnected from its historical roots, it’s losing its place in culture.
The key here is the hard money standard. If we could return to something like it, I believe wine, like so many things, would regain its place in society. It’s deeply ingrained in Europe, and even fiat money hasn’t completely destroyed that connection. In America, however, the wine industry is still fairly young.
This issue isn’t exclusive to wine. It affects all farmers and food creators who just want a deeper connection to the land and to the people who appreciate the things they make. The real beauty comes from creating experiences with others that leave them feeling good, rather than just checking boxes for sales.
That’s the kind of community building America needs right now.
When I think about the return to a hard money standard, these are the connections I think about: not just increasing wealth, but enriching relationships and appreciation.
If people can save and prosper through their own hard work, they’ll be more capable of appreciating both the little and the finer things in life.
That's why I Bitcoin
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